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It's All About the Audience

Hi! I’m Tony and I am excited to be part of All Oldies Radio and our forthcoming launch on DAB in Herts, Beds and Bucks.

As a young DJ I did my training at an industrial radio station.  

Some of you may be old enough to remember it.  

Bespoke radio for the factory floor.  🏭

During my time with United Biscuits Network I played dedications specifically for Doris in Jaffa cakes and Bernard who was working hard on the chocolate digestive line.  🍪

The workers had their own speakers and volume controls.  They chose to listen because we played what we knew they really wanted to hear.

Absolutely everything was tailored to the listener and we had their full attention when it came to telling them the messages they needed to know.

And they heard it over and over again.

That was a LONG time ago (I had hair!) but I will never forget the lessons I learned in my first ever radio job.  
Its always all about the audience. 📻

People listen while they are doing other things, and radio builds trust in a way that is difficult to achieve through a website, a blog post or a printed advertisement.

Of course not everyone can become a radio presenter or even set up their own radio station.... but you don’t need to.

All Oldies Radio has done the hard work for you.

We have been playing the music that people love for 5 years, tailoring our output to meet our listeners needs, and now we are coming to DAB in Herts, Beds & Bucks.  

We are in YOUR town, talking to YOUR customers every day.

That’s why radio advertising is so effective and why All Oldies Radio is in the perfect place to help get you started, to target your message at exactly the right people and at an affordable price that other commercial stations simply can’t beat.

Contact us today to find out more.

Tony Lloyd Radio Presenter


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